Cincinnati Football, Fanatics Partner on Jersey Sales

Cincinnati football fans can now purchase the jerseys of their favorite current players, and these student-athletes will be able to monetize their Name, Image, and Likeness (NIL) through Fanatics' NIL jersey program.

Opens in a new window Buy Jerseys Now
Cincinnati Football, Fanatics Partner on Jersey SalesCincinnati Football, Fanatics Partner on Jersey Sales
CINCINNATI  –  Cincinnati football fans can now purchase the jerseys of their favorite current players, and these student-athletes will be able to monetize their Name, Image, and Likeness (NIL) through Fanatics' NIL jersey program.
 
Replica black, officially-licensed UC jerseys, complete with the Under Armor logo, are available at cpaw.me/jerseys.  
 
"We are thrilled to work with Fanatics to give this opportunity to our fans and our student-athletes," said John Cunningham, Director of Athletics at Cincinnati. "This partnership makes perfect sense for our brand and our fanbase. We look forward to seeing Nippert Stadium filled with jerseys featuring our current players. We continue to embrace NIL and will look to further develop initiatives that will benefit our student-athletes and fans."
 
The Bearcats are one of select group of schools participating in the launch of Fanatics' groundbreaking NIL jersey program.
 
All current student-athletes, who have agreed to participate, are eligible to have jerseys made and will take a percentage of revenue from each jersey sale.
 
Cincinnati student-athletes signed more than 200 NIL deals in Year 1 of IMPACT, UC's comprehensive NIL development program.
 
The Bearcats have taken further steps in embracing NIL in Year 2 of IMPACT.
 
The Bearcats partnered with Altius Sports Partners and INFLCR to optimize NIL and brand marketing for student-athletes through a forthcoming on-campus General Manager position and the Bearcats Exchange marketplace to help businesses and athletes complete deals.
 
// FOLLOW THE BEARCATS
For all the latest information on Cincinnati Athletics, please visit GoBEARCATS.com. For up-to-the-minute updates, follow Cincinnati Athletics on TwitterInstagram and Facebook.

// ABOUT CINCINNATI ATHLETICS
The University of Cincinnati Department of Athletics competes at the highest level of intercollegiate athletics with the vision to reach Next Level Success for all 18 varsity teams and more than 500 student-athletes. The Bearcats have a proud athletics history, winning eight national championships and 117 conference titles. The Cincinnati men's basketball team is among the 15 winningest programs all-time, while the football team became the first American Athletic Conference program to compete in the College Football Playoff in 2021. Olympic gold medalist volleyball player Jordan Thompson, NBA Hall of Famer Oscar Robertson and Major League Baseball legend Sandy Koufax are among the several luminaries who have competed as Bearcats.
 
UC student-athletes collectively posted a 3.369 overall GPA in the spring of 2021 with 77 percent earning spots on the Honor Roll, while six student-athletes collected CoSIDA Academic All-America accolades.
 
Under the leadership of Director of Athletics John Cunningham, and supported by more than 150 full-time staff membersUC Athletics' mission is to connect our community, enhance our University and impact the lives of student-athletes as they prepare to change the world on and off the field.
For more information visit gobearcats.com. -GoBEARCATS.com-