Avery Collyer began her role as Assistant Director of Creative Video in June 2026. In this position, she works primarily with the University of Cincinnati women's basketball program, creating engaging video content that captures the team's journey throughout the season. Her responsibilities include producing and editing content covering practices, travel, games, and other team activities for use across social media, marketing, recruiting, and communications.
Prior to joining the University of Cincinnati Athletics Department, Collyer served as a Student Content Creator at James Madison University from 2022 to 2026, where she produced digital content for all athletic programs. During her senior year, she was promoted to Lead Student Content Creator, overseeing projects and helping mentor fellow student creatives. She also worked as a Freelance Daktronics Operator from 2024 to 2026, contributing to in-game productions and video board operations for James Madison University athletic events.
Collyer earned her bachelor's degree in Media Arts and Design from James Madison University in May of 2026 with a concentration in Digital Video and Cinema alongside minors in Business and Educational Media.
